Day 1 of Crowdfunding Journey: The Start of Something Extraordinary!
Amanda Teng
π Hello Everyday Vegans! π
What a rollercoaster of excitement yesterday was! Our crowdfunding campaign has officially taken off, and we couldn't be more thrilled with your responses. We promised you to keep you in the loop, so let's dive right in.
The Everyday Vegan Discount Club Advantage π
As a member, you'll enjoy a diverse variety of vegan specialty groceries and household essentials, carefully curated for quality and taste. More than that, you'll access our products at wholesale pricing, ensuring real savings without compromising on your choices. But the Everyday Vegan Discount Club offers more than just an affordable shopping experience.
You'll be part of an innovative community, with a dedicated team continuously working to bring new products to the market. Enjoy the convenience of having all your vegan needs met in one place, from pantry staples to unique, hard-to-find items. And above all, trust in our commitment to transparency and ethical sourcing.
We've got you covered, whether you're decoding E-numbers or verifying that all-natural flavours are indeed vegan. The Everyday Vegan Discount Club is about more than savings; it's about supporting a vegan lifestyle in all its aspects. From cost savings to ethical choices, we're here with you on this journey.
Testimonials: Your VIPππΆ Stories β¨
From the VIPππΆ pass, we learned just how much of a difference we can make. Some of you managed to save between $300 and an amazing $1000! π But it's not just about the money saved - it's the stories behind them that fill us with joy. From families aligning their shopping habits with their values, to vegetarians dipping their toes in veganism, we're showing the richness and accessibility of vegan living. Think of the Everyday Vegan Discount Club as the VIPππΆ pass, but supercharged for even greater value and impact! Read more here.
Your Pledge: More Details on the Use ofΒ FundsΒ πΒ
Every pledge helps us to grow and evolve, to bring you more of what you love, and taking us a step towards a vegan-friendly future.
Our first area of focus is our catalog. We aim to stock up on iconic vegan brands like Just Egg, Miyoko's, Earth Balance, Follow your Heart, Tofutti, Tofurky and many more, as these are not just trusted names but also provide a diverse range of products catering to various vegan dietary preferences and needs. This will help us ensure we have a reliable stock of your pantry favourites.
In full transparency, we estimate thatΒ 60% of the funds raised will go towards bringing in our initial shipment of goods from a mix of manufacturers and exporters from the USA and UK.
The remaining funds will be allocated for potentially renting additional storage and enhancing our website.Β
SpecialΒ Rewards for our Crowdfunding-BackersΒ π
To show our appreciation for your support, we've set up some amazing reward tiers. Here's a breakdown of the different reward tiers. After launch, we will be retailing annual membership at $180/ year.
- 1-year pass: discounted rate of $150 (works out to $15/ month) - you save $30 compared to the retail price!
- 2-year pass: discounted rate of $240 (works out to $10/ month) - you save a whopping $120 compared to buying two retail annual passes!
- 3-year pass: discounted rate of $300 (works out to $8.33/ month) - save an amazing $240 compared to buying three retail annual passes, plus get a free welcome goodie bag worth $50!
- Lifetime pass: Only $1000 for lifetime access and a welcome goodie bag worth $100 (limited to only 10 slots). Secure your vegan shopping at a fraction of the cost for life!
There are limited quantities of each reward tier available, so we encourage you to take action earlier, rather than later. We can't wait for you to enjoy these perks.
For Existing VIPππΆ Members: Your Transition Options Explained π±
We value our existing VIPππΆ members and want to ensure you have a seamless transition into the Everyday Vegan Discount Club membership. We have designed two straightforward options for you.
Here's a simple example to illustrate how this works. Let's say you've just renewed your VIPππΆ membership for 12 months, starting from 1st July 2023 and expiring on 30th June 2024. Now, if our crowdfunding campaign meets its goal, we plan to launch the Everyday Vegan Discount Club on 31st September 2023.
Option 2: Extend Your Membership (No Refund Needed)
Alternatively, you may choose to simply extend your existing VIPππΆ membership by adding the duration of your crowdfunding reward tier (either a 1, 2, or 3-year pass) on top of your current VIPea pass period. This way, you can enjoy uninterrupted access to the perks of being a part of the Everyday Vegan community for an extended period.
The Lifetime Certificate: Full Refund on YourΒ VIPππΆ Pass
Now, if you decide to seize the opportunity and opt for our ultra-exclusive, limited-edition lifetime certificate, we have a special arrangement for you. In this case, we will provide a full refund for your existing VIPea pass, ensuring that you get the absolute maximum value for your commitment to the Everyday Vegan journey.
Remember, we are fully committed to making this transition as effortless and advantageous as possible for our esteemed members. After all, you are at the heart of everything we do!
Overcoming Obstacles, Together πͺ
Our journey won't be all smooth sailing, but we're prepared. Yes, we will face financial pressures, tough negotiations, logistics challenges, and a lot of hard work to launch the new website. But we're driven by a vision, a vision to create a community-driven marketplace that impacts lives and encourages vegan living for a better planet. This journey may be tough, but together, we can make it happen.
Thank you for joining us on this journey, Everyday Vegans. Let's continue to reshape our world, one vegan shopping cartΒ at a time.Β
Love & Light,
Amanda πΒ 
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